New Facebook does not let you 'Include Original Post' when you 'Share to a Page'

2 August 2020

Since May, Facebook has been rolling out 'New Facebook', a massive redesign of its desktop experience (with the old design now named 'Classic Facebook'). It has a new dark mode, bigger type and more space to breathe. But the changes aren't purely aesthetic - there are also some changes to functionality which may not be immediately apparent.

One such change relates to sharing a post from one page that you manage to another that you also manage. Admittedly not everyone will be managing multiple Facebook pages. But if, for example, you are a publisher with several brands in the same sector, this could be a common scenario.

Classic Facebook...

Here you can see what happens in Classic Facebook when you 'Share to a Page' (to do this, click Share under the post and then Share to a Page). Note the original post consisted of a link to an article ('How to view your Nintendo Switch Wish List online'), plus some message text above this ("Not what I normally write about..."):

Share to Page Classic Facebook

When I share this to another page, by default it only shares the article - but I can also tick 'Include Original Post' to include the message text as well. At this stage I can also add some new message text of my own in the 'Say something about this...' field (this appears on the shared version only, not the original obviously).

What's the point? Well, the option to 'Include Original Post' is great for setting up micro-dialogues between pages. Perhaps page 1 has a particular take on a current news story, but page 2 disagrees with this. Perhaps page 1 makes a joke, and page 2 runs with it - and so on. It's a good way of cross-promoting pages while highlighting any similarities or differences in editorial opinion.

I know what you're thinking - this all sounds very contrived. But it doesn't have to be: the two pages could well be managed by different editorial or marketing staff members at the same company, who are spontaneously interacting with each other.

...Versus New Facebook

Now took a look at what happens in New Facebook when you 'Share to a Page' with the very same post:

Share to Page New Facebook

The option to 'Include Original Post' has disappeared! It is only possible to share the article, but not the message text that was posted alongside it. This reduces the opportunity for dialogue between two pages in the same stable.

For the time being, it is still possible to switch between New Facebook and Classic Facebook (click on the Account arrow in the top right and you'll see the option in the drop-down menu).  So if you need to 'Include Original Post', you could swap back to Classic just to do the share. But I am sure that Classic Facebook won't be available forever.

Sharing image posts

Incidentally, all of this only applies to sharing posts that include a link. Posts that include an image always include the message text, on both Classic Facebook and New Facebook. Here's what that looks like on New Facebook (I had to zoom out a little to capture all the different elements of this without Facebook introducing a scroll bar):

Share image post on New Facebook

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14 comments on “New Facebook does not let you 'Include Original Post' when you 'Share to a Page'”

    1. I am sharing a Youtube video that I post on my page. I went and got the URL of the page post. When I put it, the post got rid of my youtube post and tried just to share the page.

    1. I copied the link, pasted it in a new post, and then I saw the drop down arrow with the menu option to include original post. I just now did this on new Facebook. It worked.

  1. So... that's it? One of the best features of sharing stuff on FB is now just gone? I don't understand why these companies have to periodically make these sweeping changes to the interface. So annoying.

  2. Thanks for bringing this up. It's a huge loss even for people who don't manage multiple pages. It removes meaningful content and context. What is FB thinking?!

  3. I'm just trying to share a post from a FB page (not my page) to my personal wall, mainly wanting to share because of all the hilarious comments people had made on the original FB post. I've tried sharing it everyway I can think of - phone, computer, sharing, linking, etc. and can't get the comments/reactions from the original post to be included. Went to classic Facebook (guess they aren't cutting it off 9/1/2020) and the box for including the original post is there and I checked it, but it didn't do anything. Arghhh. This isn't a situation where the post being boosted makes sense. It was a news article.

  4. Glad to see it's not just me. I've been going crazy all week trying to find how to include the original post in the new Facebook. Very frustrating.

  5. Thanks for writing about this so clearly so I can see it's a 'known issue' and not just me! I hope they rectify this soon - I will look for somewhere on FB to report it.

  6. They have now taken away the option of switching to Classic Facebook. Are there any workarounds you “Include Original Post”?

    1. I'm still able to switch to Classic Facebook, but only when I have chosen to 'Manage Page' or 'Manage Group'. This gives me an option like this: "If you'd like, you can switch to the classic for 48 hours to manage your Page."

      If you don't have a page or group that you manage, then you might not be able to do this... and I suspect the option won't be available for long anyway.

      It also implies to me that there are some key group and page management features that aren't yet available in New Facebook.

      1. James, thanks for this. It's the only work around still available as far as I can work out. Sooo annoying by Facebook. every week since the switch to New Facebook I've submitted it as an issue - hope others are doing the same!

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