GAIQ

GAIQ stands for Google Analytics Individual Qualification, which was Google's official certification for Universal Analytics.

In August 2022, Google launched a similar qualification for the new version of Google Analytics, Google Analytics 4 (GA4). This new qualification is simply called 'Google Analytics Certification' and, like GAIQ, is accessible on the Skillshop website.

The new Google Analytics Certification consists of 50 multiple-choice questions and has a time limit of 75 minutes. In order to pass, you need to achieve a score of 80% or higher (that is, get at least 40 questions correct).