Google Ad Manager

Google Ad Manager is probably still better known as DoubleClick - the brand was created in 2018 from the amalgamation of DoubleClick for Publishers (or DFP) and DoubleClick Ad Exchange. Whatever it is called, if you want a reliable, powerful and free tool for serving ads on your website, then Ad Manager is worth serious consideration.

As well as the free version, an enterprise version of Google Ad Manager is also available as part of Google's 360 suite.

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