How do you track Forminator form submissions as events in Google Analytics (Universal Analytics) using Google Tag Manager?
Knowing how users interact with your website can help you to see how well it is performing, and decide what changes to make in future to better achieve your goals. To do that you need to be able to collect data that is accurate and relevant, and then understand the story it is telling you. That, in layman's terms, is web analytics.
The two most popular web analytics tools are Adobe Analytics and Google Analytics, though only the latter is available as a free version.
How do you track Forminator form submissions as events in Google Analytics (Universal Analytics) using Google Tag Manager?
Twitter lets you 'download an archive of your data'. Here's how long Twitter takes to prepare the data export (and what's in it).
Google Analytics 4 has now been launched. How has the Google Analytics Individual Qualification (GAIQ) exam changed as a result?
In Google Data Studio you can use more than one REPLACE function (or other functions if you like) within a calculated field formula. Just nest them!
You don't want your Google Analytics account to track your own activity. Rather than using an IP filter, just exclude traffic from logged-in admins.
Is Google Discover the cause of your 'direct' traffic spikes? Here's how to find out using Google Analytics and Search Console data.
Seeing referrals from a 'bot traffic' domain in your Google Analytics account? Here's what they are and why you shouldn't (necessarily) be worried.
If you have 10,000 followers or more, Twitter rounds your follower count to the nearest one hundred. Here's how to get an exact figure.
If you apply a filter to a table in Google Data Studio, it will filter all the data in that table. What if you only want to filter one column?
3DIssue captures pageviews of its 'Flipbooks Online' digital publications as Events. Here's how to drill down into an individual issue
